by Allemande Berryman | Mar 28, 2018 | Branding, Marketing, Social Media
We all know what social media marketing is, we face it every day whether as strategists or consumers, but how do you get recognition on various social platforms? In this article, we will analyze 3 major companies and how they use social media to their advantage. What...
by Allemande Berryman | Mar 7, 2018 | Branding, Marketing
By Allemande Berryman | 03/7/2018 10:30 Everyone wants to work for a successful company. Sharing ad campaigns with your employees is a great way to build feelings of pride toward your company. This can occur quite naturally when an employee’s family or friends see an...
by Allemande Berryman | Jan 31, 2018 | Marketing, Social Media
By Joshua Snape | 01/31/2018 10:30 The fact that 300 hours of video are uploaded every minute to YouTube proves that people want to have their say. Your customers want to talk about their experience with your product, too. It stands to reason then, that user generated...
by Allemande Berryman | Jan 10, 2018 | Branding, Marketing
By Joshua Snape | 01/10/2018 12:26 It’s so much easier for customers to relate to and trust individuals rather than a faceless corporation. In today’s digital world this represents a wonderful opportunity for you to stand out from the crowd via personal branding. On...
by Allemande Berryman | Jan 8, 2018 | Branding, Marketing
By Joshua Snape | 01/08/2018 9:30 A major bank launched a credit card for millennials with spectacular success. How did they do it? They designed a campaign that would inspire an emotional connection between their customers and their new service. A leading household...