by Allemande Berryman | Dec 27, 2017 | Marketing, Social Media
By Allemande Berryman, | 12/27/2017 12:37 PM Video is quickly becoming one of the most popular marketing tools on social media. They’re quick, interesting to watch, and packed with information. If you haven’t already, start video marketing! One great platform for your...
by Allemande Berryman | Dec 25, 2017 | Marketing
By Joshua Snape | 12/25/2017 11:00 Nothing helps us understand a concept better than seeing it in action. Today, we will look at two case studies of behavioural analytics (also known as predictive analytics) applied successfully to marketing decisions. The Miraculous...
by Allemande Berryman | Dec 21, 2017 | Marketing
By Allemande Berryman, | 12/21/2017 12:18 Geofencing is the next step in marketing. Geofencing lets you create a digital border around specific locations that will prompt customer interactions with you once they enter or exit the boundary. From within this border you...
by Allemande Berryman | Dec 20, 2017 | Marketing
By Allemande Berryman, | 12/20/2017 10:37 AM Nearly everybody is aware that in this day and age content is king. However, with so much content from so many sources it can be hard to continually and consistently stay top of mind with your audience. What’s the key to...
by Allemande Berryman | Dec 13, 2017 | Email Marketing, Marketing
By Joshua Snape, | 12/13/2017 11:39 AM Contrary to popular belief direct mail is far from dead as an efficient and effective marketing strategy in the digital age. The infographic that follows provides evidence that for every 5,000 targeted consumers direct mail will...