The Why, What, and How to Geofencing

The Why, What, and How to Geofencing

By Allemande Berryman, | 12/21/2017 12:18 Geofencing is the next step in marketing. Geofencing lets you create a digital border around specific locations that will prompt customer interactions with you once they enter or exit the boundary. From within this border you...
Content Marketing for Small Businesses

Content Marketing for Small Businesses

By Allemande Berryman, | 12/20/2017 10:37 AM Nearly everybody is aware that in this day and age content is king. However, with so much content from so many sources it can be hard to continually and consistently stay top of mind with your audience. What’s the key to...
Is Direct Mail Dead?

Is Direct Mail Dead?

By Joshua Snape, | 12/13/2017 11:39 AM Contrary to popular belief direct mail is far from dead as an efficient and effective marketing strategy in the digital age. The infographic that follows provides evidence that for every 5,000 targeted consumers direct mail will...