by Allemande Berryman | Mar 26, 2018 | Marketing, Writing
By Joshua Snape, | 3/26/2018 9:06 AM White papers are a trusted source of content that offers your online readers a well-researched report that gives an authoritative solution to their particular business problem. White papers are also a lead generation tool. The...
by Masterstrat | Mar 11, 2018 | Marketing, Writing
By Joshua Snape, | 2/27/2018 9:06 AM What is copywriting? Copywriting is basically sales-speak in print and it is one of the most important business skills that you can possess. Of course, by “print” we mean paper and ink along with web pages, social media posts, and...
by Allemande Berryman | Dec 6, 2017 | Marketing, Writing
“The wastebasket is a writer’s best friend.” On the flip side, don’t become a perfectionist when you write. It can prevent your projects from coming to fruition on time. Perfectionism is the enemy of excellence. The infographic below gives seven useful pointers to...
by Masterstrat | Feb 17, 2017 | Business, Marketing
What is hands down the number one marketing question most businesses of any description ask? Clue: It is not ‘how can I improve my SEO’ or ‘should I go with GoDaddy or Namecheap’ or ‘how many likes is good enough in Facebook?’ No,...
