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The Why, What, and How to Geofencing

The Why, What, and How to Geofencing

By Allemande Berryman, | 12/21/2017 12:18 Geofencing is the next step in marketing. Geofencing lets you create a digital border around specific locations that will prompt customer interactions with you once they enter or exit the boundary. From within this border you...
Hyperlocal – Leading Edge Marketing

Hyperlocal – Leading Edge Marketing

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” John Wanamaker (1838-1922) was a very successful United States merchant, religious leader and political figure, considered by some to be a “pioneer in marketing...