by Allemande Berryman | Jul 22, 2019 | Online Marketing, SEO
Let’s start with two questions: what are keywords; and why do they matter? Simply put a keyword are the words you use when searching for anything on the internet. For example, in the search phrase “how to cook spaghetti squash” the main keywords...
by Allemande Berryman | Jul 8, 2019 | Content Marketing, Online Marketing, SEO
Your content is one of the main building blocks of your website. Whether that be your blog, introduction page, or about section; you want your content to be compelling and relevant. Why? Because your content is what will bring people to your website and what will...
by Allemande Berryman | May 21, 2019 | Email Marketing, Marketing
We all know what email marketing is at this point, but has it had its moment in the sun? Has email marketing become irrelevant? Quite the opposite. Email marketing still reigns as king in the marketing realm. In fact, 87% of marketers say email marketing’s performance...
by Masterstrat | Mar 11, 2018 | Branding
By Allemande Berryman | 03/09/2018 10:30 There can come a point when your company’ brand becomes outdated, stale, or unusable. There are a variety of reasons why companies choose to rebrand; however, many choose not to, even when it’s necessary, because it’s ‘too...
by Allemande Berryman | Jan 10, 2018 | Branding, Marketing
By Joshua Snape | 01/10/2018 12:26 It’s so much easier for customers to relate to and trust individuals rather than a faceless corporation. In today’s digital world this represents a wonderful opportunity for you to stand out from the crowd via personal branding. On...
